Three ways to work with CarGenius
Start with the model that fits you today – and upgrade later if your volumes, team and ambitions grow.
Build or upgrade your automotive auction business
Use our proven auction technology and data stack to launch a new business in your country, modernise an existing platform or power your own tools with live auction data.
Choose between a local partner / franchise model, a fully branded white-label platform or a pure auction-data integration – depending on how hands-on you want to be.
Talk to our team
Model 1
Local Partner / Franchise
Run a local auction and remarketing business in your country or region using our technology, know-how and processes – with territorial exclusivity.
Model 2
White-label auction platform
Use our platform with your own logo, colours and domain. You own the brand and customer relationships – we take care of the tech.
Model 3
Auction data feed / APIs
Already have your own platform? Plug in structured auction data via API to power search, valuation, analytics or your own bidding tools.
Model 1: Local Partner / Franchise
For entrepreneurs and dealer groups who want to build a serious auction business in their country or region.
Run a proven auction model under your own flag.
For more than 20 years we’ve been designing and operating online car auction platforms across Europe. As a franchise-type partner, you leverage our tech, processes and experience while focusing on building supply and demand in your local market.
You stay close to dealers, fleets and end-buyers – we take care of the platform, integrations and updates.
What we provide:
- • Territorial exclusivity for a defined country or region.
- • A fully operational auction & remarketing platform.
- • Continuous upgrades, maintenance and technical support.
- • Playbooks for onboarding suppliers and buyers.
- • Training, consulting and best practices from existing markets.
What we expect from you:
- • Background in automotive, logistics or business development (preferred).
- • Commitment to actively build the local market.
- • Resources (people + time) to grow supply and buyer base.
Why partners choose this model:
- • Faster path to revenue vs. building your own tech.
- • Clear business model and support from day one.
- • Growing demand for cross-border sourcing and B2B remarketing.
Model 2: White-label auction platform
For brands that want a modern auction platform under their own name – without building a tech team.
You own the brand, we run the engine.
Our white-label auction platform gives you the full CarGenius feature set under your own logo, colours and domain. To your users it feels like a completely in-house solution – but you don’t need an internal development team.
Ideal for dealer groups, financial institutions and existing portals that want to add an auction layer on top of their current business.
What you get:
- • Ready-to-use auction platform with your branding and domain.
- • Optional integrations: payments, SMS / email, logistics, analytics and more.
- • Ongoing technical support, monitoring and upgrades.
- • Full admin access, roles, permissions and user management.
Good fit if you:
- • Already have a brand and customer base.
- • Want to launch or modernise an auction channel quickly.
- • Prefer OPEX (subscription / fee) instead of big upfront CAPEX.
Key benefits:
- • Lower risk and investment than custom development.
- • Go-live in weeks, not years.
- • Focus on sales, supply and relationships – not on software.
What’s Included in the CarGenius Auction Platform
When you take a franchise or white-label option, you don’t just get software – you get a complete toolkit to run a professional B2B car-auction business.
Inventory & Sourcing
- • Multi-supplier stock (leasing, banks, dealers).
- • Separate flows for B2B and B2C cars.
- • Bulk import from Excel / CSV / APIs.
- • VIN, equipment and condition fields.
- • Photo gallery with drag-&-drop upload.
Auction Engine & Buyer Tools
- • Timed auctions with dynamic countdown.
- • Autobid / max-bid and bid history.
- • Favourites, watchlists and saved searches.
- • Multi-language & multi-currency front-end.
- • Mobile-first design for dealers on the go.
Back-Office & Integrations
- • Roles & permissions (admin, supplier, dealer).
- • Invoicing & buyer fee logic (per country).
- • Logistics and document-status tracking.
- • Export to accounting / CRM / DMS.
- • API access for partners and portals.
How the Platform Looks in Practice
A few screens from the live system – dealers see a clean, fast auction interface, while you manage everything from a powerful back-office panel.
Dealer-facing auction catalogue
Filter by brand, fuel, mileage, country and more. Designed for fast daily use by professional buyers.
Lot detail & bidding screen
Full vehicle specs, damage info, photo gallery and real-time bidding – including autobid and clear fee breakdown.
Back-office: lot & auction management
Quickly create auctions, import vehicles, edit pricing rules and publish cars to different buyer groups in a few clicks.
Back-office: dealers & performance
Manage dealers, set limits and see which cars and suppliers generate the best margins and conversion in your market.
Model 3: Auction data feed & APIs
For companies that already have their own platform and just need clean, structured auction data to power it.
Stop building scrapers. Focus on your product.
CarGenius provides structured, up-to-date data from multiple European auction sources. You connect once via API and use the data inside your own systems, portals and tools.
Perfect for search & comparison sites, pricing tools, analytics dashboards and internal sourcing platforms.
What’s in the feed:
- • Vehicle specs: make, model, body type, year, mileage, fuel, gearbox, power.
- • Auction details: prices, currencies, statuses, start / end times.
- • Photos and additional metadata where available.
- • Near real-time updates or scheduled syncs.
Typical use cases:
- • Car search and comparison portals.
- • Vehicle history & valuation services.
- • Market analytics and AI pricing models.
- • Enriching your own auction or remarketing platform.
Advantages:
- • No need to maintain dozens of crawlers.
- • Faster time-to-market for new products.
- • Flexible integration into your existing stack via REST API.
Not sure which model fits your market?
Tell us about your country, volumes and existing setup – we’ll help you decide between local partner / franchise, white-label platform or pure data integration.